Equine Nutrition Advisor II
Upon successful completion of ENA I, individuals may enroll in ENA II.
The case studies are harder, the topics are more complex, and advisors are challenged to solve complex nutritional problems.
Other areas of focus include supplements, medications, and common health woes which require nutritional intervention.
ENA II students can come to Ocala to learn on-farm with Dr. Mottet.
Come to beautiful Ocala Florida during the winter and spend 4 days doing on-farm evaluations.
Visit some of the top stables and trainers in the nation to learn about how they feed horses.
Participate in business strategy discussions, hands-on consulting experiences, a trip to an equine feed mill, and much more!
Modules
Module 1:
Anatomy & Physiology
Digestive Enzymes
Metabolic Pathways
Energy
Endocrine System Basics
Insulin Dysregulation
Antioxidants
The Equine Microbiome
Module 2:
Supplement Categories
Bone Health
Calming
Electrolytes
Fly control
Gut
Metabolic
Minerals
Muscle Building
Respiratory
Skin & coat
Weight gain
Module 3:
Supplement & Additive Directory
Scientific literature review and recommendations on over 50 common ingredients seen in supplements
Module 4:
Allergies
Equine Asthma
Interpreting Allergy Reports
Module 5:
Performance Horse Focus
FEI Regulations
Endurance
Dressage
Eventing
Racing
Hunter/Jumper
Western - Reining, Cutting
Western - Barrel racing, speed events
Module 6:
Special Cases
Enteroliths
PPID
Hoof conditions
Muscle myopathies
Inflammatory Bowel Disease
Laminitis
Fecal Water Syndrome
EPM
Starvation
Renal disease
MOdule 7:
Medication - Mechanisms of Action
Module 8:
Genetics of Growth, Reproduction and Fetal Programming with Dr. Casie Bass
Module 9:
Bloodwork with Dr. Kerry Kuhle, DVM
MOdule 10:
Forages - Selection & Pasture Management
Module 11:
Dietary Approaches - Organic, Non-GMO, whole ingredients, soy & corn-free
Module 12:
Certificate Proficiency Test
Business Modules
Module 1:
Sessions with Coach Ruddy Ortiz
The Purpose of Business
How to Identify your IDEAL clients
Using social media to generate leads
How to use lead magnets on social media
The 3-step process to set up calls with ideal prospects
How to convert interest into strategy sessions and eventually clients
Module 2:
Mindset
Overcoming mental blocks
Confidence in your pricing and programs
Module 3:
Actions to take now
Connections to make each week
Farm, show & business networking events
Sample presentations
Module 4:
Business to-do
Perfecting your discovery call
Support people to have in place
Client contracts
Client lists
Communication within extended programs
Module 5:
Create Your Offers
Identify your ideal client
Craft your offer(s) to fit your existing or new business
Document the process and ask for feedback
Module 6:
Working With Horse Owners
The good, the bad, and everything in between
The Snowball Effect
MOdule 7:
Winning Write-ups
Samples
Writeup copy & paste
MODULE 8:
Navigating Crucial Conversations